g2 magazine - starting fish issue

MAGAZINE FORMAT - 8INCHES X 10.5 INCHES

I was watching a programme on how fish are being over-fished and soon there will hardly be any fish living and able to breed in the ocean. I wanted to produce a magazine cover, raising this issue:

OVERFISHING.

Here are initial drawings I produced of fish I had researched to be the prime targets of being over-fished.

 

Cod and Halibut.

 

Mahi Mahi (on top) and Marlin (on bottom)

I began to play around with where they could sit on the page, how many there could be, representing their possible disappearance, numbers dropping.

A full page of fish, to a page where clear collums and structure has been eaten away at. There are clearly gaps in the design, literally, gaps where fish are being eaten too much of:

I really like how the type (over fishing and chips) sits on this particular page.

Playing around with different ways of communicating the topic through different imagery:

I thought about including the skeletons of fish, representing death, what is left after we eat the meat...

Here the fish is in 'Grayscale'. I don't think it works, I like the off-white colour that originated from my sketchbook.

I came up with Overfishing and Chips quite quickly, but thought about maybe making it clearer, or changing the word Fish to Bones - harsh.

and - 'n' (looks more like fish 'n' chips)

I think Overfishing and Chips works, I also spoke to Joe and asked his opinion and he liked the used of 'Overfishing and chips'

The use of white space, further experimentation:

I like how this one I have included one of the fleshy fish, I think it's good to have some sort of representation of an actual fish, to help express what we would be losing.

Swamping the logo with dead fish, I have looked at different covers of g2 and have found out that the logo doesn't always have to be in the top left. However I prefer it when the logo is in a specific place and the image works around it. I also think it needs to stand out and not be over ruled by the image.