Monday, 17 October 2011

NPG - trying new taglines,



After having a talk with Lorenzo and Joe, we came to the conclusion that the tagline 'It Can Only Be' wasn't working. Lorenzo suggested using actual quotes/facts about each individual instead. I felt this would be successful, the idea behind the image overall was to get viewers drawn to by the blurred face, and an interesting fact about each face could greater the enthusiasm to want to go to the exhibition even more.



Here are some facts I researched for Marilyn, testing out on design,


(italic?)




Jimi Hendrix - chosen fact from research I did already,
Brad Pitt, was a difficult one, a lot of his trivia, facts stemmed from his looks. I tried to used a tagline that supported this in the best most important way possible. Is it what people think when they think of Brad Pitt anyway? It's not too lame to have as a tagline?
I started researching into 'iconic people', branching out from just three, I came across a large bunch. Previously I have produced designs that included Michael Jackson and Hitler, but Einstein was a new one, this was the chosen fact:
Adolf Hitler: I'm not sure whether to take an obvious approach, using the tagline 'He is responsible for the deaths of over 11 million people" or have one a little stranger, 'as a child his dreams were to become a priest'. Which would the audience connect more to? There is also one that expresses his pain, 'he suffered from urolagnia, insomnia and depression', could this be enticing? Not so much I don't think. I think the 'dreams' one is more interesting, so it might make people aware of wanting to find out more about him as a person, his life?



Michael Jackson - not keen on the image I used, he looks a bit yellow and ill... not that he didn't normally. I don't think I like the colours in this particular image. However, here are two possible quotes that I could use for him:




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