I decided to think further about the information leaflet. It seemed to professional? I just thought the layout was boring and didn't really communicate HARRY POTTER, in the way I wanted to.
I thought about a very simple layout design, squares that fold out, like a concertina.
This seemed to work perfectly, 4 squares, split with the scar shape down the middle, creating space for 8 film info.
black on yellow (keeping the picture house colours)
SHOULD I INCORPORATE THE LIMITED EDITION ART SOMEWHERE?
PNG SAVED.
VARIATIONS.
I think that this snake works the best, the scars and the snake work parallel, keeping it slightly free hand, but structured in a more subtle way.
I thought about having cinema info at the back of the leaflet, I didn't need that much info, just contact and ticket prices, and the website.
I felt the map was unnecessary. I think people will be able to find it (or most likely already know it's location), through an address?
Contact details, I feel the address and telephone numbers/emails are all that is needed. There is a map on the website so people can always look on there for further information. The leaflet is to promote the event, so I feel the main info that should be delivered is what is being shown and when.
TWO VARIATIONS. I might just produce both, however, I do prefer the one with black ends.
NEW FONT .
Myriad Pro , condensed and condensed italic
PREVIEW OF LIMITED EDITION POSTERS?
Do I need to show them somewhere on the leaflet?
The snake image is a slight preview of them, is that enough?
Could there be a small flap, that folds underneath the contact page?
I thought about having a fold out page that folds out underneath the contact page. I could have strips of each poster fitting onto the square page. I think this will look too much and not demonstrate the art very well.
Seeing as the colours go so well, and the image is very clear and self explanatory. I feel that the Dobby image is best to use. It attracts immediately and is a good foresight into the range of limited edition posters.
I feel that the info leaflet should be a snippet into the event, and show the crucial information only.
People can research further if they want to.
I feel though, that Dobby is a good attraction to the posters.
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